Manos Ieronymakis: Uncovering greenwashing
What is greenwashing? Why are investors and consumers paying attention to it? Identify greenwashing and mitigate its risks
With a strong academic background in digital marketing, Francisco Pérez Céspedes combines his knowledge and passion to provide a strategic and coordinated approach to Probability’s digital presence, including our website, social media channels, advertisements, and email marketing.
He enjoys leveraging data insights to enhance Probability’s digital position and is motivated by a commitment to continuous learning.
Francisco holds a Master’s in Marketing from VU Amsterdam, specializing in Digital Marketing and Analytics, with extensive expertise in marketing analytics and social media management.
What is greenwashing? Why are investors and consumers paying attention to it? Identify greenwashing and mitigate its risks